Automotive · 200,000+ SKUs
34-Year-Old Brand.
All-Time Revenue
Record. 90 Days.
This automotive accessories brand had never broken past $90K a month despite having 200,000+ products listed on Amazon. The problem wasn’t demand — it was where every dollar of ad spend was going.
$75K
Month 1
$94K
Month 2
$114K
Month 3 Peak
What We Found
The Budget Was Being
Spread Too Thin.
With over 200,000 product variants, ad spend was being distributed indiscriminately across the catalogue. High-converting SKUs were starved of visibility while budget was wasted on product variations that had never converted. The best products were effectively invisible.
One diagnostic audit changed everything.
+52%
How We Did It
Four Moves.
90 Days. All-Time Record.
The Execution
Deep account audit across 200K+ SKUs — mapped conversion rates, ACoS, and revenue per variant to identify the real performers
Surgical budget reallocation — eliminated spend dilution across underperformers, concentrated 100% of budget on highest-converting variants
Daily keyword optimisation — paused underperforming terms, scaled high-intent queries, monitored conversion rate data continuously
Brand equity activation — leveraged 34 years of brand recognition to achieve lower CPCs and higher CVRs on branded and category terms
The result: $75K in Month 1 became $114K by Month 3 — a 52% revenue increase and an all-time record for a brand that had been stuck below $90K for years. Total ad spend: unchanged.
If your Amazon revenue has plateaued, it’s almost certainly an allocation problem — not a demand problem. And that means the growth is already there waiting to be unlocked.
What’s Holding Your Revenue Hostage?
Book a free account audit. We’ll map exactly where your spend is being wasted and show you what a reallocated, optimised campaign structure looks like for your specific catalogue.
Claim Your Free Audit
Email RJ directly at marketing@keystone-growth-partners.com